COURSE DESCRIPTION
This course is designed to help electric cooperative directors to recognize the landscape of a public relations crisis. Participants will learn to evaluate crisis management plans, oversee communication strategies, and navigate legal compliance. Interactive exercises will bolster skills in stakeholder engagement, with a focus on developing resilience and strategic responses for long-term crisis management. This training is tailored to enhance the directors’ ability to maintain cooperative integrity and member trust during challenging times.
Key Topics:
- Understanding the role of the board in crisis management and effective crisis communication.
- Strategies for preparing your cooperative to effectively manage crises, enduring crisis situations, and building cooperative resilience.
- Crafting a crisis communication plan and the board’s role in its oversight.
- Examine how trust, or the lack thereof, can influence the course of a crisis and the cooperative’s reputation.
Credit: One credit toward NRECA’s Board Leadership Certificate will be given upon the successful completion of this class.
Note: This training is developed and delivered by NRECA.
Location: Westin Westminster
10600 Westminster Blvd
Westminster, CO 80020
Registration Details Available Here
This course is held in conjunction with
CREA's Energy Innovations Summit & Fall Meeting 2026